SDCC 2025: Schedule of Panels including Hasbro, McFarlane, Jakks, Pacific, The Loyal Subjects, Mondo Toys, Jada Toys, and Nacelle Toys

SDCC 2025 takes place from Thursday the 24th of July 2025 until Sunday the 27th of July. Througbh the event a number of key suppliers of action figure collectibles will host panels and events which will feature new products and announcements.

All of the SDCC news and announcements will be collected into our Convention and Events news feed for easy access.

The following is the current schedule:-

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Thursday 24th July 2025

Teenage Mutant Ninja Turtles Toys

1.00pm PST / 9.00pm UK

Paramount gives an exclusive reveal of upcoming Teenage Mutant Ninja Turtles products from partners including Playmates, NECA, McFarlane Toys, and more. Expect surprises and giveaways. Cowabunga!

Mondo Toy Talk Live

2.00pm PST / 10.00pm UK

Mondo’s creative team takes an exclusive, behind-the-scenes look at their latest drops—and a few surprises along the way. Inspired by the fan-favorite YouTube livestream Mondo Toy Talk, this panel will feature Hector Arce (senior. director, creative and product development), Peter Santa Maria, a.k.a. AttackPeter (senior creative director), Cam Dean (Mondo music label manager), Josh Manderville (managing art director), and others as they pull back the curtain on the artistry, vision, and process behind Mondo’s most anticipated drops and exclusives. Stick around until the end for a special giveaway for all attendees!

Jada Toys: Pushing Collecting to the Next Level

3.00pm PST / 11.00pm UK

From Street Fighter and Mega Man to Scooby-Doo and more, Jada Toys is leveling up the world of collectibles. Get a first look at new action figures and die-cast lines, plus exclusive reveals and behind-the-scenes insights from Juhn Lim (vice president of product development) and Darryl Li (director of brand management). Be there for the live debut of a beloved franchise making its Jada Toys premiere—only at this panel. Moderated by Brian Sun (senior marketing manager).

Nacelle Toys Star Trek Action Figures

4.00pm PST / 12.00am UK

Brian Volk-Weiss (The Toys That Made Us, Disney’s Behind the Attraction) and Nacelle Toys present an intergalactic deep dive into their officially licensed Star Trek action figure line, featuring an exclusive first look at the renders for wave two and a sneak peek at wave three. Brace for impact, because Nacelle’s materializing something stellar for your Star Trek collection.

The Future of Collecting

5.00pm PST / 1.00am UK

Shane Walsh (McFarlane Toys Digital), Shae Biron (Candy Digital, Futureverse, Bat Cowl Community), David Steinberger (DSTLRY), David Yu (VeVe Digital Collectibles), Roham Gharegozlou and Ridhima Ahuja Kahn (Dapper Labs), Steve Starobinsky (Pudgy Penguins), Aaron Knowles (Fanable), Jake McFarlane (OddKey), and Nate Denning and Trevor Sheridan (Funko, Droppp) explore how digital collecting is changing the way fans connect with their favorite characters, communities, and stories. From trading and limited-edition drops to rewards and digital access, panelists will share how this new era of collecting is expanding fandom and redefining ownership.

NacelleVerse Unleashed

6.45pm PST / 2.45am UK

Brian Volk-Weiss (The Toys That Made Us, Disney’s Behind the Attraction) and the Nacelle team give an exclusive sneak peek at this epic new animated universe connecting fan-favorite franchises like RoboForce, Biker Mice from Mars, Sectaurs, Wild West C.O.W.-Boys of Moo Mesa, Power Lords, The Great Garloo, and Barnyard Commandos, with new shows, toys, comics, and more.

Retro 80s Toys and Talents (The Loyal Subjects)

7.00pm PST / 3.00am UK

The Loyal Subjects (TLS Toy) go on an epic journey to bring back the vibe of the '80s with the coolest retro toys of all time from such brands as M.A.S.K., Jem and the Holograms, Popples, My Pet Monster, Strawberry Shortcake, Rainbow Brite, and My Buddy. The design team will share fun facts about many of the toys and will unveil reveals of upcoming new releases. In addition, the panel will host OG voice actors from the '80s animated shows the toys are based on so fans can hear and see their toys brought to life like never before. The talent includes toy designers Dina Al Rifai (director, toy design) and John Warden (toy designer), Samantha Newark (Jem '80s voice actress), Britta Phillips (Jem '80s singer), and Bettina Bush (Rainbow Brite '80s voice actress). Live sing-alongs and an immersive interactive panel experience like none other—make sure to bring your boombox and sunglasses!

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Friday 25th July 2025

Hasbro's G.I. Joe Panel

10.00am PST / 6.00pm UK

The G.I. Joe development team shares a behind-the-scenes look at what’s next, with new product news, never-before-heard stories, digital character renders, in-hand figure prototypes, and pre-order launches.

Jakks Pacific and Disguise Costumes Upcoming Releases

11.00am PST / 7.00pm UK

The panel will spotlight Disguise’s costumes from popular brands, including Minecraft, Pokémon, Demon Slayer, Wicked, and more, along with JAKKS Pacific’s preview of upcoming collectibles and figures from Nintendo, Sonic the Hedgehog, Bendy, The Simpsons, and others. JAKKS and Disguise will lead a Q&A session where all fans are welcome.

Marvel Legends Panel with Hasbro

11.30am PST / 7.30pm UK

The Hasbro and Marvel product experts discuss exciting news about Hasbro’s ever-popular Marvel Legends product line. Attendees will also get a sneak peek at upcoming items, followed by a Q&A for your burning Marvel Legends questions.

Inside the McFarlane Universe

1.00pm PST / 9.00pm UK

Get an exclusive first look at the latest and greatest toys and collectibles from McFarlane Toys and Todd McFarlane himself! Explore brands like DC Multiverse, Marvel, Spawn, and so much more. The McFarlane Toys team, along with special guests, provide an in-depth look at these highly anticipated products. Plus, there will be some surprises and giveaways!

Hasbro's Star Wars Panel

2.00pm PST / 10.00pm UK

Members of the Hasbro marketing and design teams discuss the popular Hasbro Star Wars line, including the Black Series and The Vintage Collection. Attendees will get an in-depth look at Hasbro’s latest action figure offerings from throughout the saga. Word on the HoloNet is there may also be a few surprises. May the Force be with you!

Hasbro's Transformers Panel

5.00pm PST / 1.00am UK

The Hasbro Transformers Toy Development team takes you behind the scenes to unveil the latest character figures from across the iconic brand. Plus, time permitting, there will also be a Q&A session filled with trivia and giveaways.

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About Me : As a child of the '70s and '80s I grew up in a golden age for action figures and in my youth bought and sold myself through collections of Star Wars, G.I. Joe (Action Force), and M.A.S.K. while also dabbling in He-Man, Transformers and Ghostbusters. Roll forward and I am now reliving that Youth with the action figures of today and am a collector and fan of the larger 6-8 inch figures from my favourite movie and TV licenses - including the ones mentioned above, but also the Marvel Cinematic Universe, Doctor Who, and the Aliens. I launched The Mephitsu Archives in 2015 with a view of creating a UK-focused site or these figures where fans can pick up the latest action figure news, read reviews and get information on where to buy their figures and what is currently on store shelves. I hope I am delivering that to you guys...

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